What is a primary role of humor in media?

Humor plays a vital role in media primarily by engaging audiences. This engagement occurs because humor can capture attention, evoke emotional responses, and create a connection between the content and the viewer. When media incorporates humor, it becomes more relatable and enjoyable, which can lead to increased viewership and a stronger retention of the material presented.

Additionally, humor can serve as a tool for easing heavy topics, making them more palatable for audiences, and facilitating discussions around complex issues in a way that fosters connection rather than alienation. In this manner, humor not only entertains but also informs and encourages participation.

While historical documentation and serious commentary are significant aspects of media, they do not focus on the engaging aspect of humor. Furthermore, the idea that humor can eliminate cultural differences doesn't typically reflect the reality of how humor functions across diverse audiences, as humor often relies on shared experiences or cultural contexts. Thus, while other roles of media are important, engaging audiences remains a primary and foundational function of humor in media.